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Blu Dot Launch

Blu Dot Sydney 5 April 2013

Sydney's Brett Conroy hosted Sydney's interior stylists and design media at his brand new Blu Dot showroom in the designer furniture precinct of Alexandria. The first international retail store for the popular cult American furniture brand, the space is reflective of Blu Dot's New York and Los Angeles showrooms, with crisp white walls, polished concrete floors and US sourced Oregon feature-wall cameos, epitomising a fresh, light filled, urban--oft style space. Guests turned out for the house-party style event and were greeted by new premium FNQ Lager, Blue Sky Pilsner, Santa Vittoria Water and wine, while Jafe Jaffles served out a stream of delicious savoury and dessert jaffles that were devoured. All guests enjoyed the warmth of the party, while dancing to entertainment provided by live bands. With fifteen years of experience in the world of design and international logistics, Blu Dot's globetrotting Australian partner, Brett Conroy, is the dynamo responsible for bringing the brand to our shores. After a trip to Blu Dot's New York store in August 2011, Conroy connected with Blu Dot HQ in Minneapolis, Minnesota to begin discussions on representing the brand. 'We met, we dated, we fell in love and we are now in a committed LTR with a baby: Blu Dot's first international store,' said Conroy. Blu Dot's desire is to bring good design to as many people as possible and Brett Conroy is now bringing Blu Dot 'Down Under'. Last night's party was also attended by Blu Dot founders, Maurice Blanks and John Christakos and the American Consulate.

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